Book
Innovation - the reason why companies are unbeatable
Properly managed and implemented, innovations can provide clear competitive advantages. In practice, however, it is often found that innovation activities do not lead to the desired success. The book "Wunderwaffe Innovation" shows how systematic innovation management works and has not lost its relevance to this day.
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Innovation is a management word that is invoked in every lecture. It's on every manager's lips, and every boss nods in agreement. Everyone agrees that it makes the big difference. But where the hell is the innovation in the company? How do you force it to show itself? Innovation does not fall from the sky. It has to be learned. Strategies, processes, instruments, structures and cultures have to be combined into an innovation management that triggers flashes of inspiration in the company. This book shows the way. Written by practitioners for practitioners, especially in small and medium-sized enterprises.
Who is hpo innovation?
hpo innovation ag is one of the Swiss pioneers in innovation consulting. The company originally emerged from an ETH spin-off with the aim of permanently strengthening the innovative power of organisations and increasing the value contribution of innovations. The focus of the service offering is on the identification of strategic focus areas for innovation and the development of innovation roadmaps.
Customers are medium-sized industrial and service companies as well as public sector organisations.
hpo innovation– driving value